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Designing Delight: A Vision for the GoodRx App

Project type

UX/UI

Role

Creative director & lead designer

Date

2023

In a comprehensive UX/UI exploration, our team tackled high-profile screens with limitless creative bounds, focusing on a single guiding question: How might we create an experience that surprises and delights our GoodRx users?

This initiative was driven by the need to innovate beyond standard healthcare tech conventions. As a small but might team, we influenced and impacted design quality across the organization. We not only elevated the core user journeys but established a memorable and cohesive look across the GoodRx platform, setting a new benchmark for brand experience in the digital healthcare space.

© 2025 by Chelsea Pyne

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